Welcome to my Memory…

Welcome to my brain!  I don’t know if you heard this story some time ago on NPR, but it was all about a type of memory called “Transactive Memory.”  According to Wikipedia -

Transactive memory is the process whereby people remember things in relationships and groups. Each person doesn’t need to remember everything the group needs to know, after all, if each person merely stores in memory information about who is likely to have a particular item in the future. (…)how larger groups and organizations come to develop a “group mind,” a memory system that is more complex and potentially more effective than that of any of the individuals that comprise it.

It turns out that we also remember less as individuals because of all of our tech tools, according to a study done by Prof. Ian Robertson of Trinity College Dublin.  (Read the Telegraph story here.)

So basically, what you’re reading is my attempt to remember, and also share, the wisdom I’ve gained (and hopefully will continue to gain) through my career.  Some things will seem inane, others will be pointed arguments on a certain topic, and on and on.  I hope to have a few friends contribute, too, and enrich us all.

Have fun, and please share!  My PR brain is never big enough.